Inner Mongolia king deer cashmere: innovation drive to create China's largest cashmere exporter

Inner Mongolia king deer cashmere: innovation drive to create China's largest cashmere exporter

Xinhua News Agency client Hohhot, October 9 (Reporter Wang Jing) in recent years, the Inner Mongolia Autonomous Region industrial development to ecological priority, green development as the lead of the new road of high-quality development, the path is becoming clearer. Among them, relying on the unique geographical conditions, the cashmere industry is developing rapidly, the local cashmere enterprises continue to grow, famous at home and abroad. After years of innovation-driven, the current Inner Mongolia king deer Cashmere Co., Ltd. exports about 3.8 million pieces of cashmere products, while in Madagascar, Cambodia, built 2 overseas production base, the development of China's largest export volume of cashmere processing and trade leading enterprises.

Ltd. was founded in 1985 in Baotou City, mainly engaged in cashmere weaving, knitted fabric research and development, weaving dyeing and finishing, garment design and production. Talking about innovation, king deer company chairman Zheng Haosheng said: "entrepreneurship to run a business, as long as you face the market, do research and development, do products, from the day you get a business license, is the beginning of your innovation." He introduced, the company for many years adhere to the "technology king deer, fashion king deer, green king deer" business strategy, digitalization, information technology, intelligence into the enterprise development planning, annual investment of more than 50 million yuan for scientific and technological research and development and technological upgrading and renovation, through the empowerment of science and technology to build a "point, line, surface Through the empowerment of science and technology, we build "point, line, surface" automated development layout, which has accumulated internal driving force for the long-term development of the enterprise.

↑This is the production workshop of Inner Mongolia king deer Cashmere Co.

Zheng Haosheng introduced, king deer company to "research and development of the whole life cycle of green products" as the core, in the raw material formula research, technological innovation and product eco-design has achieved high-quality development. King Deer attaches importance to intellectual property protection, 65 registered trademarks, participation in the Madrid international trademark registration protection, has developed more than 100 environmentally friendly cashmere products, declared 245 patents, more than 170 authorized patents, won the second prize of the National Scientific and Technological Progress 1, presided over and participated in the development and revision of national and industry standards more than 40. These results strongly enhance the scientific and technological content of the brand of the king deer, and for the market competition has strengthened a solid foundation.

Into the king deer company, workshop automation knitting equipment neatly arranged, all kinds of automation equipment, make the production efficiency increase nearly 30%. Zheng Haosheng said, king deer information technology has built a more complete ERP system, almost covering all departments of the company. the establishment of the ERP system for the company's tracking and tracing of customer orders to provide a convenient condition. From the finished product production point of view, for any one product, the ERP system can be traced back to these products under which orders, these orders in the domestic production, or in foreign production, as well as the detailed data of the order, production planning, production progress, delivery and transportation.

king deer company is the cashmere industry "national enterprise technology center", is the national ministry of industry and information technology of the first batch of "industrial design center". The company completed the "cashmere worsted high-count yarn technology development and application" was issued by the State Council of the National Science and Technology Progress Award, the project developed cashmere and mulberry silk blended worsted high-count yarn series of yarn, the products are light fashion, underwear, shirts, scarves and so on. king deer also successively developed pure cashmere and cashmere blended extra-high count worsted yarn and its products, which improved the technological content and added value of cashmere products and led the technological progress and development of cashmere industry.

king deer Company has insisted on the global strategic layout for many years, and has built up a new development pattern strategic path with six domestic production bases circulating as the main body, and two overseas production bases double circulating to promote each other. "Scientific and technological innovation and high-tech for the company's high-quality development provides technical support." Zheng Haosheng said, "It can be said that, king deer's high-quality development is the active choice of adapting to the new normal of market economy development; king deer's high-quality development is the fundamental embodiment of implementing the new strategy and new concept of the enterprise; king deer's high-quality development is to adapt to the enterprise in the 'One Belt, One Road' in the The inevitable result of 'going out'."